That's where the scouts and recruitment team come in. It's there job to spot the players who are not necessarily at so called big clubs but are ready to make the step up to the next level. I'm sure they're out there and the appeal of playing for Villa in the Premier league and the vision the owners, management etc can sell them is surely a big enough pull despite us not being a Chumpions League team ( yet )Lol. Going to cost us big big money to make sure we get better than what we have. Then you have the problem of the category of player people want , being in the Champions League bracket.
Plus we've just signed Coutinho so that should add to our appeal