City Ground | Page 12 | Vital Football

City Ground

It is perfectly true that the Ricoh is a cash cow, but whichever member of the permanent staff up there told you the bit about concerts was way off the mark.

The Stadium complex raises around 30m a year in revenue; that is aside from match day revenues earned by the Wasps.

They have a hotel and casino as residents paying good rental income and a huge conference centre which is used by all manner of customers, and two huge car parks which are always full at £10 a time.

They only get the ground rent when the big concerts are on; all of the money from concessions and the other spin offs go to the music promoters.

The guy who used to run it when ACL was in charge, told me that the money they got from the parking was more than they got from the promoters, when you factored in pitch repairs and cleaning up outside the stadium after the events had finished.

A number of Clubs have gone down the concert route, including us, and decided it was not worth the bother.

The hotel and casino are quite small compared to some. The Jaguar conference centre is quite large and bled well in advance. Didn’t think about the car parks which are twice the size of the arena. To fill car parks you have to put events on. Even so they are empty 90% of the time. Assume the Ricoh owners own the car parking as well. Something Forest can’t do on present site.
 
Netflix style streaming is deeply troubling for all but half a dozen clubs in the PL.

The Premier League likes to pretend it's super popular, the truth is it isn't at all. Arsenal, United, Liverpool etc are super popular and if collective bargaining ends for tv deals (which those clubs want to end) then there will be a huge drop in tv income for all. Overseas fans couldn't give a flying fuck about Watford v Bournemouth.

That's part why commercial revenue is so important, to future proof ourselves as best as possible.

As an example Bayern take more from commercial revenue than tv and matchday combined. We lag behind embarrassingly so.

Bayern have their own line of dairy products though it's that ridiculous.
 
The hotel and casino are quite small compared to some. The Jaguar conference centre is quite large and bled well in advance. Didn’t think about the car parks which are twice the size of the arena. To fill car parks you have to put events on. Even so they are empty 90% of the time. Assume the Ricoh owners own the car parking as well. Something Forest can’t do on present site.


They also get rental income from Tesco and the adjoining retail park
 
10 players to find one.

this farce transfer policy is the crux of the issue, its inept and we are in the championship pretending to be a top club.
 
Plenty of documents within Rushcliffe Borough Council's portal:

A recent one here, go to page 21 and proposed new conferencing facilities. Maximum number of attendees 800 (down from 1200 owing to fire safety and room profile).
800 folks at an "Asian" wedding...blimey!

https://planningon-line.rushcliffe....RID-TRANSPORT_ASSESSMENT_ADDENDUM-1316313.pdf

Figured out, if the proposals are realistic, that could be 26k people P.A at, what, £15 a head using the facilities? = £390k P.A
Obviously with costs and EBITDA thats going to reduce somewhat, but, is that good/bad/the same?
 
In that same report, point 3.4.16, "..the ground already hosts events for upto 600 people..."

So, if the 600 max occupancy is matched in a similar manner to the proposals, then a 33% lift in revenue?
 
After reading CP’s comments about Bayern Munich I decided to do a little research and he’s absolutely correct Bayern have the largest commercial revenue stream of any club in the world and it forms the largest percentage of their total income. In the article I read it cites the vast majority of their commercial revenue is derived from ultra lucrative sponsorship deals. Sponsorship they are able to leverage as the largest, most successful club in Europe’s strongest economy. It didn’t really attach any monetary figures to income specifically derived from non match day events in and round the Allianz Arena. I do agree that having the CG used on 30 days a year out of 365 represents massive under utilisation but I dare say this is an issue shared with virtually every other Football club. If we have a look at Spurs with one of the most glamorous, state of the art stadiums on the planet, they’ll have pretty much the same issue, save for a few NFL games a year and a sporadic boxing match or concert. It’s a quandary for many clubs I guess and broad diversification would appear the answer, let’s hope the new owners have considered this with the building of the new PT stand.
 
We are not going to be able to replicate that model.

No, and most other Clubs will not be able to replicate that either; certainly not without it being a joint venture with a local authority.

What you have to bear in mind is the Wasps do not get all of the income; the holding Company is a joint venture between Wasps and Coventry City Council and the Alan Higgs Trust, and the stadium has not been paid for yet.

The last set of accounts displayed an overall profit of around 10m